Cristiano is a development executive at a television production company, where he works on TV series and on far too many problems to solve. In parallel, he tries to write stories of his own, whose only common feature is that they are hard to explain in 7 minutes. He is drawn to stories in which the ordinary begins to crack and things do not go the way they are supposed to, partly because nowhere is it written that they were supposed to go that way in the first place.