Alexander McQueen was a simple working class boy who grew up in the East London, without any particular talent or prospects. For years he fought his interior demons. But maybe by controlling them, he became one of the most iconic artist of our century. How did this punk rebel conquered the world of Fashion? And why did he decide to put an end to it at his brightest moment of fame? Reflecting on his Savage Beauty and his design brilliance, the directors evoke an opaque personality to celebrate a radical and hypnotic genius and his influence on an entire era.